Improving the Productivity of Rural populace through Multimedia and Hypermedia Information Tools in Oluyole Local Government Area of Oyo State, Nigeeria

Abstract

The paper examined multimedia and hypermedia information tools as improving agents for the productivity of rural populace in Oluyole Local Government Area of Oyo State, Nigeria. The research design used for the study is survey. Quota random sampling technique which purposive in nature was used to select a sampled population of 30 respondents from seven (7) major settlements in the local government. A self-constructed research instrument tagged “Enhancing the Productivity of rural Populace” (EPRP) was used by the researchers to collect data. The reliability co-efficient of the instrument is 0.77 percent. Statistical package for social science (SPSS) was used to analyse the data collected. Part of the findings of the study revealed that the respondents were engaged in more than one source of livelihood and that despite the fact that they were engaged in different sources of livelihood their productivity is still at very low ebb as majority of them failed to employ multimedia and hypermedia to their work. The study concluded that the application of multimedia and hypermedia information tools had direct positive impact on the productivity of respondents. The study recommended the following amongst others. The local and state government should open up the sampled rural community especially in terms of infrastructural development that would make them to be at par with urban centre and that the Ministry of Information and National Orientation Agency (NOA) should make it a duty to embark on the periodic sensitization of the sampled rural populace on the benefits of multimedia and hypermedia especially as it affects their productivity.