Potential Link Between the Colour of Rooms and the Emotion of Hotel Users.

Abstract

ABSTRACT Literature review carried out in this study suggest that there are no empirical research on the link between colour and the emotions of Hotel users in Nigeria. In view of this, we examined the link between room colour and the emotions of hotels users. The study involved: (1) literature review in to related studies (2) field survey with 40 participants. Analysis and results from the field survey suggest that there is a potential link between colour of rooms and the emotions of hotel users. The present study contributes to the finding concerning the link between colour and the emotions of persons. Practically, the results from this study could assist designers in specifying colours of rooms in hotel designs in Nigeria. The key limitation of this study is that a small sample was used to conduct this study, thus there are possibilities that the results of this study may not be applicable to other geographic context within Nigeria.