Influence of innovation on Construction Firm Client In Northern Nigeria

dc.contributor.authorAbel john Tsado, Winston W M Shankatu, Alumbugu Polycarp Olaku
dc.date.accessioned2025-05-04T17:40:48Z
dc.date.issued2022-07-30
dc.description.abstractInnovation of a firm is considered the firm's ability to develop a new or improved product and processes or equipment for the creation and production of new product. While clients are essential to the realisation and success of innovation in construction firms. However, there is deprived understanding of the impacts of innovation on construction micro, small and medium enterprises' (CMSMEs) clients. This paper, hence, exploratively determine the impacts of innovation on construction clients. To achieve this the research • employed qualitative research method to exploratively determine the effects of innovation on construction micro, small and medium enterprises' (CMSMEs) clients. While recorded semi-structured interview with opened ended questions were utilized to gather information from 43 innovative CMSMEs through judgemental and snowballing examining procedure. Information gathered were, open and axial coded, examined and interpreted. The outcome from the study reveal that innovation predominantly impacts on client/customer satisfaction, client/customer retention and client/customer relations. In addition, the findings also indicate minor occurrences of innovation impacting clients'/customers' value for creativity, clients'/customers' value for money and after sales services to clients/ customers. This outcome implies that innovation could be postulated as a driver of client satisfaction of a firm resulting in improved client retention and ultimately, the success of the firm. The search improves body of knowledge in respect of the basic effects of innovations on construction firm clients. STRUCTION
dc.identifier.urihttp://repository.futminna.edu.ng:4000/handle/123456789/1816
dc.language.isoen_US
dc.publisherWorld Building Confrence (WBC 2022), RMIT University, Melbourne, Austrlia
dc.titleInfluence of innovation on Construction Firm Client In Northern Nigeria
dc.typeArticle

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